| #BusinessStrategist

Lessons Learned from a Mortgage Expert/Dynamic Networker

Covid-19 has negatively affected many different markets across the globe including restaurants, car dealerships and small-town stores.  Thinking back to the beginning of 2020, if you had plans to purchase your dream home, or just a new one, how has COVID-19 affected your decision?

According to and the National Association of Realtors (NAR)’s Chief Economist Lawrence Yun, the coronavirus’s impact on the real estate market was a “temporary softening”—believing a “strong rebound” will likely follow once this virus goes bye-bye.

Time will tell how this all plays out.  Meet Jo Garner.  Jo is a mortgage officer with extensive knowledge in tailoring mortgages to her customers who are refinancing or purchasing homes all over the country. She offers conventional, FHA, VA, refinances, Rural Housing or other loan programs for refinancing and purchases.

When the Pandemic hit in March of 2020, Jo Garner had been in the real estate/financing business for over 20 years.  An expert in the mortgage business, Jo was already set up online, but during COVID-19 she had to swivel, ramping it up a notch to be in compliance with the new guidelines.  This was in addition to keeping up with the new housing regulations so that she could provide her current and potential clients with all the information they would need to make informed housing decisions.

Extensively involved in the community, Jo Garner is also Founder and CEO of Talk Shoppe, a networking group that educates, equips, and engages professionals who want to increase sales and serve their community.  Prior to March of 2020, the group was meeting at a local college with professional speakers every week and had been for over 16 years.  When Covid-19 shut down all businesses and gathering places in the Memphis, TN area, Jo was quickly able to segue her weekly networking events online, using zoom.  She did not miss a beat swiveling from in-room to online networking so that her clients and sponsors could continue promoting their businesses and connecting with potential customers.  Talk Shoppe continues to offer sponsorships in exchange for a wide platform multi-media platform of advertising, including videos, social media posts, ads on digital flyers distributed weekly, mention on zoom chat-room logs weekly, and discounts on weekly radio shows as well as a wide range of choices for radio advertising.   

If you would like more information about Jo Garner and how she is still making housing dreams come true during a Pandemic Join Jo Garner live on News Radio AM 600 every Saturday 9AM to 10AM CT or on IHeart Radio at 901-535-WREC, phone: (901) 482-0354, email: .

We hope you enjoyed this blog – co-written by Nita Black with and Paula Milner with Kelem VA

Business Owners Empowered!